The Web3 consumer entertainment protocol, T-Rex, has successfully raised $17 million in pre-seed funding, marking a significant milestone in its mission to reward online content consumers with cryptocurrency. The funding round, which represents the firm’s total capital raised to date, includes prominent investors such as Portal Ventures, North Island Ventures, Framework Ventures, and Arbitrum Gaming Ventures, among others. Notably, the company’s board of directors will remain unchanged following the financing.
Rewarding Online Engagement with Crypto
T-Rex rewards users for consuming content on platforms like X, TikTok, and YouTube. Users download a browser extension to track their engagement. The system uses a “proof-of-engagement” mechanism for participation. It leverages zkTLS technology for secure verification. User privacy remains protected while bridging Web2 and Web3 platforms.
“Most rollups focus on scalability and modularity, but few tackle the biggest barrier to adoption — fragmented UX that leaves users and developers navigating disconnected, unintuitive systems,” said Allen Ng, T-Rex’s co-founder, in an email to The Block.
Ng further elaborated:
“Our blockchain stays invisible, letting them effortlessly turn their online fun into meaningful rewards. Our vision is to let attention become equity, community become power, and participation become currency.”
How T-Rex Works
T-Rex rewards users for consuming content on platforms like X, TikTok, and YouTube. Users download a browser extension to track their engagement. The system uses a “proof-of-engagement” mechanism to enable participation. It leverages zkTLS technology to ensure secure verification. User privacy stays protected while connecting Web2 and Web3 platforms.
T-Rex plans to launch its browser extension by the end of this summer, paving the way for broader adoption. By the end of 2024, the project aims to onboard over 100 content creators, expand media partnerships, and strengthen intellectual property collaborations.
Bridging Web2 and Web3
Developed by Everest Venture Group, an Asian publisher and venture firm, T-Rex, developed by Everest Venture Group and built on Arbitrum Orbit, is positioned as a key player in the Web3 ecosystem. It simplifies the transition from traditional web platforms to decentralized systems by addressing fragmented user experiences.
Furthermore, by rewarding content consumption and engagement, T-Rex seeks to redefine how value is distributed online. Its unique combination of zkTLS technology, intuitive design, and gamified incentives ensures that users can seamlessly integrate Web3 into their daily digital activities.
Key Takeaways
T-Rex’s $17 million pre-seed funding highlights investor confidence in Web3 solutions. Its focus on user rewards and privacy-preserving tech sets it apart. T-Rex is poised to shape the future of online engagement.
As the platform prepares for its browser extension launch and expands its creator network, T-Rex could set a new standard for how attention and participation are valued in the digital age.
