Memecoins have been a staple of the cryptocurrency world, often experiencing extreme highs and devastating lows. While many famous memecoins have seen sharp declines in 2024 and early 2025, PEPE Ascension (PEAP) has defied the odds, continuing to gain traction. In this article, we analyze the decline of once-popular memecoins like Dogecoin (DOGE), Shiba Inu (SHIB), and Dogwifhat (WIF), while exploring why PEPE Ascension is thriving in a turbulent market and why investors should seriously consider adding it to their portfolios now.
The Decline of Once-Famous Memecoins

Dogecoin (DOGE): The Original Memecoin Struggles
Dogecoin, often referred to as the pioneer of memecoins, has suffered significant losses over the past year. Despite its strong community and past endorsements from Elon Musk, DOGE has dropped approximately 76% from its all-time high of $0.73 in May 2021. In early 2025, DOGE struggles to maintain momentum, currently trading at around $0.1742 (as in March 20, 2025).
Key reasons for Dogecoin‘s struggles include:
- A lack of utility beyond being a meme and payment token.
- Declining influence of celebrity endorsements.
- Increased competition from newer and more innovative meme coins.
- Lack of strategic developments or upgrades that could push its value higher.
Shiba Inu (SHIB): The “Dogecoin Killer” Faces a Slump
Shiba Inu gained popularity as the so-called “Dogecoin killer,” but its price has fallen drastically. SHIB has dropped by over 80% from its all-time high, now trading at $0.00001283. Despite its efforts to build an ecosystem with Shibarium and DeFi integrations, investor interest has waned.
Factors contributing to SHIB’s decline include:
- Oversaturation of the meme coin market.
- Lack of sustained developer activity.
- Reduced hype compared to its 2021 peak.
- Inability to differentiate itself from the declining Dogecoin.
Dogwifhat (WIF): A Short-Lived Hype Cycle
Dogwifhat (WIF) was one of the newer memecoins that skyrocketed in late 2023 and early 2024. However, its price has fallen by more than 70% from its peak of $4.85, now trading at just $1.41.
The decline of WIF highlights the challenges of sustaining hype-driven growth in the memecoin sector. As investors move on to newer projects, WIF’s once-explosive momentum has faded, leaving holders with significant losses.
Why PEPE Ascension (PEAP) Thrives Despite the Market Downturn

While many memecoins struggle, PEPE Ascension (PEAP) has continued to rise in popularity and value. As of March 2025, PEAP has managed to sustain investor interest and gain a growing community. Here’s why:
1. Strong Community and Engagement
PEPE Ascension has built a highly engaged community that actively promotes the token through social media campaigns, influencer partnerships, and meme-driven marketing. A strong community ensures consistent demand, which helps stabilize and grow its price.
2. Real Utility and Ecosystem Development
Unlike many other memecoins that rely solely on hype, PEAP offers real utility within its ecosystem. It integrates:
- PEAP Pad: This innovative feature allows users to quickly create their own memecoins with ease, streamlining the token creation process.
- Layer 2 Development: The project is actively developing a cutting-edge Layer 2 solution to establish a new network that boasts incredibly fast transaction speeds and minimal fees. In addition, users have the opportunity to faucet $mPEAP tokens, allowing them to explore and experience the testnet firsthand. This approach not only highlights the platform’s commitment to efficiency and scalability but also provides a hands-on way for early adopters to engage with the new network before its full launch.
This level of utility positions PEAP as more than just a meme—it’s a functional digital asset with real-world applications.
3. Deflationary Tokenomics
One of the key reasons behind PEAP’s resilience is its well-structured tokenomics. With a built-in burn mechanism, the total supply decreases over time, increasing scarcity and long-term value potential. Fewer tokens in circulation mean a higher price floor, making it a solid investment for those looking for sustainable growth.

4. Consistent Developer Support
The PEAP development team has been active in launching new features, improving security, and engaging with the community. This ongoing support has reassured investors and helped maintain momentum. Unlike Dogecoin and Shiba Inu, which have largely stagnated in innovation, PEAP continues to evolve and adapt to market trends.
Why Now Is the Best Time to Invest in PEPE Ascension
With declining interest in traditional meme coins and the rise of more utility-driven projects, investors are shifting towards memecoins with long-term potential. PEPE Ascension presents an opportunity for both short-term traders and long-term holders due to its strong fundamentals and unique position in the market.
- Market Positioning: As larger meme coins fade, PEAP is emerging as the next big thing in the memecoin sector.
- Lower Buy-in Price: Since it is still in a Presale phase 2, investors can enter at a relatively low price and maximize potential gains.
- Upcoming Developments: The roadmap for PEAP includes additional ecosystem integrations, listing on major exchanges, and further adoption.
Potential for Future Growth
If PEPE Ascension continues on its current trajectory, it could follow in the footsteps of early Dogecoin and Shiba Inu investors who saw exponential returns. However, unlike those coins, PEAP offers real use cases, ensuring it won’t be just another short-lived trend.
Conclusion: A Shifting Meme Coin Landscape
The memecoin market is undergoing a transformation. While early giants like Dogecoin and Shiba Inu struggle to maintain relevance, newer projects like PEPE Ascension are redefining what memecoins can offer.
Investors looking for potential in the meme coin sector should consider the factors that contribute to long-term sustainability, such as community engagement, utility, and innovative tokenomics. As PEPE Ascension thrives while others fall behind, it signals a shift in the crypto space where innovation and real value play a larger role than just hype.
Now is the time to act. Those who missed out on Dogecoin and Shiba Inu’s early days have a fresh opportunity with PEAP. With its strong fundamentals and bullish momentum, PEPE Ascension could be the next major player in the memecoin space.
Disclaimer: Cryptocurrency investments carry inherent risks. This article is for informational purposes only and should not be considered financial advice.